412-563-0976

101 Parkside Ave
Pittsburgh, PA 15228

What is Effective Website Design?
After you attract visitors you need to earn their trust.

Without visitors, your site can do nothing for your business. But once you get the visitors to your site, you still need to convince them that you can deliver the product or service they are looking for. At its most basic level your website design needs to be:

  1. Easy to Read and Understand : Is message clear and the pages easy to follow without too many distractions? Can a visitor immediately understand what your site is about?
  2. Easy to Navigate : Is it easy for your potential customers to get around your site? Can they easily find what they are looking for? Have you given them many signposts so they don't get lost?
  3. Consistent in Layout & Design : Do all the pages look like they fit together? Is it consistent with your company branding?
  4. Respectful of Your Visitor : Are you respectful of your visitor's time? Do you give them real information rather than marketing"fluff."

As professional graphic designers, we know how to make impressive-looking websites. But the most impressive website is one that will bring business to your door. We have a track record of doing just that.

Clients Testimonials

"What I like best about Pauline is that she really “gets” the business aspects of a web design. Almost all web designers want to use their creativity, which is fine, but in the end, you have to focus on what design is best for your audience. She also really listens and understands how to interpret your goals for the site. When she did mine, she came up with exactly what I wanted the first time. We had to do very little tweaking, and of course, this cuts down on the cost as well as wasted time."

Chris Posti
Posti & Associates
www.postiinc.com

"Thanks so much for all your amazing help.....this is best $ I ever spent."

Elizabeth Bortman
Psychologist
www.drelizabethski.com